Want to embed Trustpilot reviews on your website without paying for Trustpilot's Business plan? Rated Stores' Trustpilot Reviews widget syncs your Trustpilot reviews and displays them as a fast, SEO-friendly widget on any site.
Why a Third-Party Trustpilot Widget?
Trustpilot's official widgets work — but only if you pay for their Business plan (starts at ~£200/month). The free Trustpilot tier doesn't include widgets, doesn't let you display reviews on your site, and doesn't pass SEO value.
Rated Stores' Trustpilot widget:
- Works on the free Trustpilot tier
- Injects JSON-LD so Google shows star ratings in search
- Free Rated Stores tier with unlimited views
- Customisable — colors, fonts, layout, source filters
- Multi-source — combine Trustpilot reviews with Google, Etsy, Yotpo, Judge.me, and 15+ others in one widget
Features
- Auto-sync Trustpilot reviews via business URL
- 15+ display styles — list, carousel, badge, masonry, spotlight, ticker, trust seal, floating badge
- Live editor — adjust colors/fonts/layout with instant preview
- AI summary (paid plans) — pros/cons block above reviews
- Verified-reviewer checks for UK/EU compliance
- One-line embed — works on Shopify, Wix, Squarespace, WordPress, Webflow, custom HTML
- Free tier with unlimited views, branded with Powered-by-Rated-Stores attribution
Setup
- Sign up free at ratedstores.com
- Connect Trustpilot — paste your Trustpilot business URL
- Choose a widget style, customise live, copy embed code
- Paste the one-line
<script>on your site
10 minutes end-to-end for most stores.
Embed Code
<div class="rated-stores-widget" data-settings='{"id":"your-id","type":"carousel"}'></div>
<script src="https://widgets.ratedstores.com/latest.js" defer></script>
Rated Stores vs Trustpilot's Own Widget
| Feature | Trustpilot Business Widget | Rated Stores |
|---|---|---|
| Cost | From ~£200/month | Free tier available |
| Display styles | A few | 15+ |
| Rich snippets | Yes | Yes (JSON-LD injected) |
| Multi-source aggregation | Trustpilot only | Trustpilot + Google + 17 others |
| AI summary | (paid plans) | |
| Customisation | Limited | Full live editor |
| Free tier |
Multi-Source Display
Display Trustpilot reviews alongside Google, Etsy, Yotpo, Reviews.io, Judge.me, Feefo and others in one widget. The aggregate badge shows a combined rating across all connected sources: "4.8 ★ across Google, Trustpilot, Etsy" — far more impressive than a single-source display.
FAQ
Do I need a paid Trustpilot Business plan? No — Rated Stores reads your public Trustpilot reviews. The Business plan is not required.
Will reviews stay in sync? Yes — automatic background syncs keep your widget current with your Trustpilot profile.
Can I filter reviews? Yes — show only 4+ stars, hide specific reviews, feature selected ones.
SEO impact? JSON-LD review schema is injected into your page HTML so Google can read it. This is the architecture rich-snippet stars require.
Get Started
Sign up free → and embed your Trustpilot reviews in 10 minutes.